The missing words

From the sports news, as Graeme Souness quits Blackburn to join Newcastle:

"I hope people can understand my reasons for leaving Blackburn. I think I'm ready for a big challenge and they don't come much bigger than this."

"Well, they do", he didn't go on to add, "but no one on Merseyside will talk to me after I sold my story to the Sun."

And if Newcastle beat Middlesbrough or Sunderland while he's manager can we expect to see him planting a flag in the turf of the Riverside or the Stadium of Light?